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Free Bassinet with Every Single Pram

Era

Reversible Stroller

$1,399.95
Color
Olive
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Featuring an infant-safe, reversible seat to bond with your precious cargo until they’re ready to adventure facing forward. The Bumbleride Era has all-wheel suspension and air-filled tires giving you a smooth, one-handed push on city streets or bumpy sidewalks. Its extra-long footwell gives you room to grow and a small footprint makes maneuvering tight spaces stress-free. Responsibly made and manufactured. Built for terrain.

Highlights

Built for terrain. Designed for the city. 

  • Reversible seat, ready from day 1
  • All-terrain wheels and suspension, built for city streets and more
  • Quick, compact fold with auto-lock & standing stow
  • Long footwell = room to grow
  • Health checklist: OEKO-TEX certified fabrics. Free from PFAS, Fire Retardant, PVC, BPA, Phthalates, Polyurethane Foam, Chlorine, Vinyl and Formaldehyde
  • Eco checklist: Cork handle, PFAS free, recycled materials and solution dye 

Built for terrain. Designed for the city. 

  • Reversible seat, ready from day 1
  • All-terrain wheels and suspension, built for city streets and more
  • Quick, compact fold with auto-lock & standing stow
  • Long footwell = room to grow
  • Health checklist: OEKO-TEX certified fabrics. Free from PFAS, Fire Retardant, PVC, BPA, Phthalates, Polyurethane Foam, Chlorine, Vinyl and Formaldehyde
  • Eco checklist: Cork handle, PFAS free, recycled materials and solution dye 
Eco Checklist
  • Adjustable, non-toxic handlebar made of all-natural cork
  • PFAS free durable water repellent
  • Eco Fabric made from OEKO-TEX Standard 100 certified 100% recycled PET (65 plastic water bottles per stroller)
  • Black colorway uses an innovative solution dye process that conserves approximately 25-40 gallons of water per stroller
  • Dusk Colorways uses a soft-to-the-touch, poly/wool blend certified by the Responsible Wool Standard
  • 50% of plastic frame components sourced from recycled fishing nets
  • Adjustable, non-toxic handlebar made of all-natural cork
  • PFAS free durable water repellent
  • Eco Fabric made from OEKO-TEX Standard 100 certified 100% recycled PET (65 plastic water bottles per stroller)
  • Black colorway uses an innovative solution dye process that conserves approximately 25-40 gallons of water per stroller
  • Dusk Colorways uses a soft-to-the-touch, poly/wool blend certified by the Responsible Wool Standard
  • 50% of plastic frame components sourced from recycled fishing nets

What’s New on Era

Era New Collection

Introduction of new colour Sand, with the same features you’ve grown to love,
but with some added benefits:

  • Larger view window
  • Extended pop out on hood for more sun coverage
  • Improved tailoring
Bumbleride Australia

Room to Grow

With Era, you get a reversible from-birth stroller that grows with you through toddlerhood; offering you 9 different configurations to suit your current stage. The parent-facing options allow you to keep a constant watch on your precious cargo starting at day 1. The forward-facing seat with extra-long footwell gives your child an outward facing view to take in all the sights.

Bumbleride Australia

The Smooth Ride

With all-wheel suspension and air-filled tires, Era gives you a smooth, one-handed push on city streets, bumpy sidewalks, or tree-rooted trails. Your tiny passenger will also feel the benefits of the smoothest ride around. Welcome to the ride of your life.

Bumbleride Australia

From The Earth

Era has an adjustable, non-toxic handlebar made of all-natural cork. It’s durable, anti-microbial and 100% sustainable. Also, naturally waterproof with a non-slip, ergonomic grip.

(In case you didn’t know, we’ve spent the last decade+ upcycling plastic bottles into our fabrics (millions of them). Bumbleride fabric is 100% recycled PET (rPET) and free from harmful chemicals: OEKO-TEX Standard 100, Class I certified, free from fire retardants, lead, phthalates, BPA, polyurethane foam, PVC, formaldehyde, chlorine, and many other harmful things you don’t want your baby near.)

Bumbleride Australia

PFAS-Free Durable Water Repellent

Completely free from being treated with PFAS chemicals aka “forever chemicals” since 2020. We are all about that clean stroll, no matter the weather.

Bumbleride Australia

Take on the Day

With its spacious cargo basket and plenty of pockets throughout, you can store snacks, sippy cups and all your goods for a day of adventure. The spacious canopy has UPF 45+ protection, plus the extra pop out extension gives plenty of sun coverage to your little passenger.

Product Features

Era Features:

  • Reversible seat, ready from day 1
  • All-terrain wheels and suspension, built for city streets and more
  • Quick, compact fold with auto-lock & standing stow
  • Long footwell = room to grow

Eco Checklist:

  • Adjustable, non-toxic handlebar made of all-natural cork
  • PFAS free durable water repellent
  • Eco fabric made from 100% recycled PET
  • Black colorway uses innovative solution dye process that conserves approximately 25-40 gallons of water per stroller
  • Dusk colorway uses a soft-to-the-touch, poly/wool blend certified by the responsible wool standard
  • 25% of plastic frame components sourced from recycled fishing nets
  • Plastic-free packaging

Era Tech Specs

  • Recommended Use: Birth – 55lb.
  • Reversible seat, can recline down to flat position with adjustable footrest (in both directions)
  • Can be folded with the seat attached (facing forward)
  • Redesigned foot brake system.
  • Built in adapters for bassinet, no extra attachment needed
  • Eco-fabrics free from harmful chemicals including lead, PVC, fire retardants, phthalates and polyurethane foam (100% rPET + OEKO-TEX Standard 100 Certified)
  • PFC free durable water repellent (DWR free of PFOA, PFOS & PFASs)
  • UPF 45+ canopy with pop-out extension for extra coverage + air vents
  • One-handed backrest recline mechanism
  • Machine washable seat fabrics + canopies (all removable)
  • Oversize cargo basket, accessible from both sides with storage pocket for air pump (included)
  • 360-degree front swivel wheels with in-line lock option
  • Adjustable, non-toxic cork handle with safety strap
  • Quick, compact fold, auto lock + standing stow
  • Infant car seat compatible (adapter sold separately- see list below)
  • Extra room to grow, with long seat and deep foot-well
  • Air-filled tires and all wheel suspension (air pump included)
  • Available in Black, Dusk, Maritime, Olive, Sand, Sea Glass

Era Features:

  • Reversible seat, ready from day 1
  • All-terrain wheels and suspension, built for city streets and more
  • Quick, compact fold with auto-lock & standing stow
  • Long footwell = room to grow

Eco Checklist:

  • Adjustable, non-toxic handlebar made of all-natural cork
  • PFAS free durable water repellent
  • Eco fabric made from 100% recycled PET
  • Black colorway uses innovative solution dye process that conserves approximately 25-40 gallons of water per stroller
  • Dusk colorway uses a soft-to-the-touch, poly/wool blend certified by the responsible wool standard
  • 25% of plastic frame components sourced from recycled fishing nets
  • Plastic-free packaging

Era Tech Specs

  • Recommended Use: Birth – 55lb.
  • Reversible seat, can recline down to flat position with adjustable footrest (in both directions)
  • Can be folded with the seat attached (facing forward)
  • Redesigned foot brake system.
  • Built in adapters for bassinet, no extra attachment needed
  • Eco-fabrics free from harmful chemicals including lead, PVC, fire retardants, phthalates and polyurethane foam (100% rPET + OEKO-TEX Standard 100 Certified)
  • PFC free durable water repellent (DWR free of PFOA, PFOS & PFASs)
  • UPF 45+ canopy with pop-out extension for extra coverage + air vents
  • One-handed backrest recline mechanism
  • Machine washable seat fabrics + canopies (all removable)
  • Oversize cargo basket, accessible from both sides with storage pocket for air pump (included)
  • 360-degree front swivel wheels with in-line lock option
  • Adjustable, non-toxic cork handle with safety strap
  • Quick, compact fold, auto lock + standing stow
  • Infant car seat compatible (adapter sold separately- see list below)
  • Extra room to grow, with long seat and deep foot-well
  • Air-filled tires and all wheel suspension (air pump included)
  • Available in Black, Dusk, Maritime, Olive, Sand, Sea Glass
What's Included
  • Bumper Bar
  • Air Pump
  • Wrist Strap
  • 3 Year Warranty
  • Bumper Bar
  • Air Pump
  • Wrist Strap
  • 3 Year Warranty
Car Seat Compatibility

Clek / Nuna / Cybex / Maxi Cosi - Era Car Seat Adapter 

Graco/Chicco - Single Car Seat Adapter

Clek / Nuna / Cybex / Maxi Cosi - Era Car Seat Adapter 

Graco/Chicco - Single Car Seat Adapter

Manual & FAQ

Era FAQ

Manual

Era FAQ

Manual

Tech Specs

Stroller Dimensions

  • Weight: 27 lbs. (12.2 kgs.)
  • Recommended Use: Birth to 55 lbs. (24.9 kgs.)
  • Maximum Height: 3.4 Ft (40"/102cm)
  • Child Weight Capacity: 55 lbs. (24.9 kgs.)
  • Cargo Basket: 21" x 15" x 9" (53cm x 38cm x 23cm)
  • Cargo Basket Weight Capacity: 15 lbs.(6.8 kgs.)

Seat Dimensions

  • Seat: 9” x 13” (23cm x 33cm)
  • Backrest Area: 19” x 13” (48cm x33 cm)
  • Canopy: 32" x 18" (81cm x 46cm)
  • Canopy (seat to top of canopy): 23"H (58cm)
  • Footwell: 12” x 13” (30cm x 33cm)

Fold Dimensions

  • Standing/Unfolded: 39”L x 24”W x 40”H
  • Folded: 31.5”L x 24”W x 13”H

  • Handle range: 26”-44.5”H
  • Wheel size: 8.5” Front x 12” Rear (air tires with inner tube